The Twentieth Century Society

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Turned Down

Lucozade Sign, Great West Road, London; 1950s

The Lucozade Sign is one of the few very good road sign advertisements. Its illuminated bubbles lead the way into London at night. The sign is attached to a building that has been scheduled for demolition and we hope that it will be relocated to the Gunnersbury Museum.

Multi-Storey Car Park, Trinity Square, Gateshead, Tyne and Wear; Owen Luder Partnership, 1967

The local council was not prepared to include the building in the local list because demolition had been granted. The building also features on our Risky Buildings website.

Fire Station, Canning Place, Liverpool, Merseyside; Kingham Knight Associates, 1962

A quirky and unusually proportioned example of its type; the fire station will now make place for Liverpool’s massive redevelopment scheme.

Community Centre, Loughborough Park Estate, Brixton, London; E Armstrong, 1938

The entire estate is subject to a redevelopment scheme by its owner, the Guinness Trust. The Community Centre is the architectural focus and the best of the estate’s buildings. Its shiplike shapes are well designed and truly modernist.